A matchday content service for cricket clubs that would rather coach than design. We make the posts. You approve them. Your club looks alive online without anyone burning a Thursday evening on Canva.
Cricket clubs are run by volunteers. The same person who's organising teas is meant to be designing your sponsor poster, your Player of the Match graphic, your fixture announcement. Then doing it all again next week.
The clubs that look professional online attract sponsors, retain players, and welcome juniors with pride. The ones that don't, drift. We exist to make sure no cricket club has to drift just because its volunteer doesn't have time to design.
"The result graphic is still half-built. The kids are asleep. The 1st XI captain wants the team posted tonight. There has to be a better way to do this."
A cricket-club fixtures spreadsheet, specifically. Eleven teams, six weekend slots, three formats. After enough Saturdays of typing it all into Canva at 10pm on a Thursday, something had to give.
So we built the first version of Boundary Social for ourselves. Templates. Drop a fixture. Get a post. Done before the toss.
Then we did it for the next club. And the next. We watched volunteer comms officers visibly relax when they realised the matchday post they'd been dreading all week was going to land in their inbox while they were eating breakfast.
Now we do it for any cricket club that wants in. If you run your club's social and you'd rather coach than design, you're who we built this for.
Under UK GDPR, your club is the data controller. We act as your data processor. That's not a technicality. It shapes how the whole service works.
Every fixture, result, scorecard and photo comes from you. WhatsApp, email, spreadsheet. We never source it from elsewhere. We never assume permission.
We deliver the graphic. You decide if it goes out. Nothing is auto-posted, nothing is published behind your back.
We hold what's needed to deliver the work and nothing more. No tracking, no profiles, no quiet enrichment. What you sent us stays yours.
Leave any month. We delete your brand kit, your sponsor logos, your data. Whatever you sent stays yours.
You shouldn't need to be a designer to look like a pro. So you don't. We do it for you.
Tools should respect that. Hand-offs should be one message long. Approval should take a second.
Players notice when the club makes the effort. So do parents. So do sponsors. So do the juniors.
Templates designed around the rhythms of a cricket season. Fixtures, results, scorecards, playing XI. Not adapted from football.
Built for the person doing club socials in their evenings. Minimum effort from you. Maximum output to your feed.
Your club's data, your club's brand, your club's call. We make the content. You approve it. You post it.
Every person on the Boundary Social team has a cricket club in their life. Captains, vice-captains, club secretaries, parents on the boundary, scorers who've watched the same volunteer fight Canva year after year.
That matters because cricket has its own grammar. A "3-fer" is a thing. A "knock" is a thing. Top-order, middle-order, tail. We know when a graphic should say "won by 5 wickets" and when it should say "DLS-revised". We know which moments are big and which are routine. The product reflects that, because we live it.
From £89.99/month. Free sample. First 20 clubs get free brand setup, worth £49.